The business describes Better Help South Africa… BetterHelp the “biggest online therapy platform worldwide,” tailored towards assisting individuals handling issues “such as tension, anxiety, relationships, parenting, anxiety, dependencies, consuming, sleeping, injury, anger, household disputes, LGBT matters, grief, faith [or] self-confidence.” The company’s FAQ section on its website plainly mentions BetterHelp’s app and therapists should not be used for individuals dealing with an extreme mental disorder (schizophrenia, bipolar affective disorder) or for people thinking about self-harm. Instead, the app prides itself on having accredited therapists and psychological health specialists readily available to help people by means of text, telephone call or video chat. That’s what numerous YouTubers who have accepted sponsorships from the business often say in their own videos, where they speak on the tensions in their personal lives and sensations bordering on stress and anxiety or anxiety. Bobby Burns, Elle Mills, Philip DeFranco, Heath Hussar, Boogie2988, Shane Dawson and ChandlerNWilson are all creators who have Better Help South Africa sponsors now.
A number of these developers have actually discussed mental health problems in the past, however as burnout becomes a larger topic within the community– and mainstream world– sponsorships involving BetterHelp have increased, despite the app not being precisely what the creators are promoting.